31 July 2026 Statement Countries urged to strengthen breastfeeding support and health systems to give every child a healthy start in life
Too many mothers and families around the world still lack access to services and interventions that enable and support breastfeeding. Yet breastfeeding is one of the simplest and most powerful ways to protect a child’s health. It provides infants and young children with essential nutrition, increases immunity, helps protect against serious illness, and supports cognitive development. For m
Source: World Health Organization · August 6, 2026 at 2:54 PM · AI-assisted report
KUALA LUMPUR, 6 AUGUST 2026 —
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KUALA LUMPUR, Aug 6 (Reuters) - The World Health Organization (WHO) has urged countries to strengthen breastfeeding support and health systems to give every child a healthy start in life, as many mothers and families still lack access to essential services.
Market Impact
Breastfeeding is a crucial aspect of infant health, providing essential nutrition, increasing immunity, and supporting cognitive development. In Malaysia, the government has implemented initiatives to promote breastfeeding, including the establishment of baby-friendly hospitals and lactation rooms in public places. However, more needs to be done to support mothers and families, particularly in rural areas where access to healthcare services is limited. Details on the current state of breastfeeding support in Malaysia are not yet available.
According to the WHO, exclusive breastfeeding in the first six months has risen from 37% in 2012 to over 47% today, while the prevalence of breastfeeding up to two years of age has increased from 38% to 50% in the past five years. The WHO attributes these gains to sustained investments in policies and programs for mothers and families. Cost-effective interventions, such as skilled breastfeeding support in health systems and community-based counseling, can have significant returns, with every US$1 invested in breastfeeding promotion generating an estimated US$59 in economic returns.
The WHO's call to action is expected to have implications for Malaysia's healthcare system, with potential investments in breastfeeding support and health services. With the government's focus on improving healthcare outcomes, particularly for mothers and children, it is likely that breastfeeding support will be a key area of focus in the coming years. As the WHO continues to champion global efforts to promote breastfeeding, Malaysia is expected to play a crucial role in promoting healthy practices and supporting mothers and families in the region.
Related: Intel